Google Changes – Good or Bad

Google – I Thought I Knew You?

You don’t REALLY know someone until you get back to their apartment, pop the cork on a bottle of wine, dim the lights, stare into their eyes and listen to them gush about every detail of their lives…and then you still don’t them.

It’s only after a few years of soul-stretching challenges do you really become intimately acquainted — married or not.

Well, as silly as the metaphor seems, that’s how I felt about Google Search recently. I thought I knew her as that clean but clever, elegant but athletic, beautiful eyed search muse behind a set of fancy bifocals. Turns out, I was only partially correct.

The vision of Google Search I had was a bit weird, I’ll admit… as I’ve come to find out, it was also a bit too dainty.

Google Search is much more powerful and complicated that I ever imagined! A social media marketer with the right “touch” can find much, much more than I ever knew.

The thing about Google Search is, she does a great job of hiding her search weapons and sleuthisms. Now, this is not a bad thing, not at all… there is something that is devastatingly attractive about a beautiful thing that is deep with intrigue and prowess.

So, now, I would like to introduce you to the REAL Google Search, but be careful… she is quick and sometimes a bit messy..I hope that’s OK. These tips will help you bend the web to your will using things only a few soothsayers can find using the “new” Google Search…

Easily Find Your Competitions Back-Links
TYPE: link:www.the-name-of-the-competitors-website.com –This returns a list of pages that link to your competition.

Don’t Know Your Competition?
TYPE: related:your-website.com
–This returns a list of sites Google thinks are related to you.

Practical Keyword Research
TYPE: allinanchor:your-keyword
–This returns a list of all pages with “your-keyword” as anchor text

Don’t Know What “anchor text” Means
TYPE: define:anchor text
–This gives you some definitions Google has plucked from the web.

More Practical Keyword Research
TYPE: allintitle or allinurl or allintext:your-keyword –Like the allinanchor example above, this returns a list of pages with your keyword on the title, url or text, respectively.

Do a Quick Market Survey
TYPE: insubject: your-keywords
–This will return a list of Google Groups with your keyword in the subject line. Listen in to the conversation.

Get Some .edu Back-Links (this is a powerful SUPER-TIP)
TYPE: site:.edu inurl:blog “post a comment” -”you must be logged in” -”comment posting closed” -”comment closed” “your-keyword”
–This returns a list of relevant .edu sites where you can post comments and garner a powerful back-link.

There you have it..I hope you are as enamored with the “new”, sexier Google as I am. Enjoy!

PS: Thanks to the crew at the Authority Site Center for introducing me to the “new” Google Search!

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Peter Lenkefi publishes social media marketing and blog promotion tips at http://Web2Center.com . He is also the co-founder of the Authority Site Center, a membership site dedicated to serious business bloggers.

Adsense Bloggers’ Challenge

What Is The Number One Problem Facing Bloggers Today
With so many blogs on the internet and so many more started
everyday you have to wonder what kind of problems people
who blog might have. In this article we look at the number
one problem most bloggers face.

And that problem is keeping their blog current. Current
meaning posted in on a regular basis. How many blogs have
you seen that start out like gang busters and then have not
been written in for several weeks or even several months. Read more »

Search Engine Supplemental Index

Do you know about Google’s Supplemental Index? It is the place where web pages go to oblivion, otherwise known as Google Hell. Pages in the supplemental index will cause a drop in search engine traffic to your website – definitely not recommended. Here is a quick way to find out the position of your pages:

Go to Google.com and in the search box you type ” site:www.yoursite.com *** -sjpked” replacing ‘yoursite’ with your real domain. The results will show you which of your pages are lurking in Google’s Supplemental Index. Find out about the perils of the supplementals and how you can keep your pages out of the supplemental index.

Adsense Multiple site templates

In the first part of this article I wrote about the conflict between duplicate content and original content

By going for quantity of content you set up Google Adsense blog templates, domains or sub domains on numerous topics, generating earnings through sheer numbers. With a hundred blogs or sites each earning $1 from Adsense clicks, your overall Adsense income will be $100 per day. Even if you are not attracting high value clicks, that means each site needs about twenty clicks each day to reach that target.

If you are not concerned about duplicate content penalties then there is a world of free content you can use – you can choose from Public Label Rights (PLR) articles, article syndication sites and, of course, wikipedia.

There is a better solution that helps you supply quantity of pages and content for your Google Adsense blog or website while keeping higher quality. These Adsense website templates will supply you with potentially thousands of pages of fresh content every month, and they are incredibly easy to set up. You will not receive low quality duplicate content, rest assured.