Adsense Blog Design for High Clickthrough
Adsense blogs are becoming more and more popular with successful Adsense publishers, using blogs to inform consumers on niche products and reviews. Blogs are among the most successful ways to get started quickly in Adsense. Many people enjoy reading blogs on a daily basis when they are updated regularly. People read blogs to keep up to date with their interests, and to get information on the best products to buy. Links back to your blog should start appearing in Google within hours of posting, helping to boost your site popularity and page rank.
While news reports on blogs are not always first choice - I prefer the BBC - product reviews from blogs are gaining credibility. While it is true that some bloggers are being paid to write reviews of a product, blog writers write honestly to reflect their experiences of products and services.
This can be done by having informative or amusing content and good blog layout and design. You may develop your blog’s content or you can also acquire the services of a web content writer to provide you with the blog articles.
When I talk about blogs I should really point our that experience has proved the best bet for any Adsense publisher to make high Adsense earnings is to host your blog on your own domain, through a paid web host. The blog’s layout and design plays a big role and you have much more control over the blog if you have access to the full control panel. With a free blog host, you will not have total control and your blog could be closed down without notice if your blog content breaks any of the company rules.
My preference is to use a Wordpress blog using the free wordpress software supplied by the web hosting company. It takes just moments to set up a new blog in this way.
Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.
* Customize the banner - the banner usually has the most generic designs that are common to the blogs from a blogging company or service. You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it will also include the title of your blog.
* Personalizing photos - of course, most of the photos that you will be posting will be your own. However, if you don’t customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page. Adding photo borders can help the photo stand out from the page.
It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog’s templates.
* Add a favicon - sites with icons on the address bar, before the URL, look professional, and they are easy to do using photo or graphic editing software.
* Check out blog templates and layouts, if you use a Wordpress blog these are known as themes and there are thousands of free designs available online.
There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can make use of these so your blog will not look generic like most of the blogs hosted by the service provider.
* Include RSS feeds - this is a cool way to update people with newsreaders about your blog headlines. You can find out how to get an RSS feed on the internet.
* Audio makes your blog more personal - Not only does audio personalise your blog, it encourages readers to visit again. You can try having streaming radio stations, mp3 file or playlists loading with your blog.
* Advertisements - if you have Signed up for Google Adsense, which I am sure you would like to do, make sure that the ads are conveniently placed so that they will not hinder your readers’ access to the information on your blog.
Try using these tips and you can definitely increase and retain traffic on your blog.

Posted September 20, 2007

