Adsense Tips ezine

Adsense Tips ezine February edition is out now, you can read it online now and get the latest advice on Adsense earnings and high paying keywords. This month there is a special offer on the Adsense Secrets ebook, which can help double your clickthrough rate overnight.

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Avoid Low Paying Adsense Ads - free tool

The Google Algorithms are a closely guarded secret : if you are still being plagued by low paying Adsense Ads on your Web site or Blog, you can get some useful information at Overture. There is a simple technique to find the top-priced key words and phrases. You can unlock a treasure trove of wealth-grabbing results by following this top keyword technique 

Killer AdWords Secrets

You can get the skinny on Google adwords with a new eBook, co-authored by an experienced Google insider. The ebook, ‘37 Killer AdWords Pay-Per-Click Secrets Exposed’ offers all the insider secrets to make your Adwords campaign pay back big time. The book explains that even the smallest, least experienced Adwords advertiser has the capacity to create winning Google AdWords Pay-Per-Click campaigns. The book will show you how to do it step by step, by using proven words, formats and adwords structures. All the secrets revealed in this book have been thoroughly tested and proved, including Clickthrough Rate. While some companies struggle to make a living in today’s cut throat online business environment, many are doing better than ever. How can this be? Because they have mastered these proven but little-known strategies of making Google AdWords Pay-Per-Click (PPC) advertising actually work for the benefit of you, the advertiser. That’s the opinion of Roger Hall, an independent copywriter and author of the just published book co-written with a former Google insider, ‘Top 37 Killer AdWords Pay-Per-Click Secrets Exposed’.

The author has also produced a free booklet, containing five out of the 37 Secrets, to get you started and get you ready for all the secrets in the complete ebook. Topics in the free booklet include: how to write successful Google Pay Per Click ads, killer headlines for Pay-Per-Click ads, specific text to place in your ads to attract clicks, and how to use ad ’split-testing’. One very important chapter reveals why you should never let Google choose your winning ad when split-testing. There are other hints: for example how even little things, such as punctuation and capitalization, can lead to a huge boost in online response. This excellent ebook can change your advertising campaign success rate for the better, forever. FREE - Download 5 Chapters from eBook Now

LoudLaunch - Compensating bloggers for their unbiased opinions, reviews, and analysis. View the LoudLaunch campaign release this post was based on.



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Adsense Multiple site templates

In the first part of this article I wrote about the conflict between duplicate content and original content

By going for quantity of content you set up Google Adsense blog templates, domains or sub domains on numerous topics, generating earnings through sheer numbers. With a hundred blogs or sites each earning $1 from Adsense clicks, your overall Adsense income will be $100 per day. Even if you are not attracting high value clicks, that means each site needs about twenty clicks each day to reach that target.

If you are not concerned about duplicate content penalties then there is a world of free content you can use - you can choose from Public Label Rights (PLR) articles, article syndication sites and, of course, wikipedia.

There is a better solution that helps you supply quantity of pages and content for your Google Adsense blog or website while keeping higher quality. These Adsense website templates will supply you with potentially thousands of pages of fresh content every month, and they are incredibly easy to set up. You will not receive low quality duplicate content, rest assured.

Flowing Copy around your Adsense Ad Blocks

To place your Adsense units neatly among your web page copy, all you need to do is create a simple table in which your Adsense units will appear. This works really well for the large (336 x 280) units so that they fit snugly among the page text. Create a one - line table, align it left or right and insert it in the page where you want it to appear.

Traffic Exchanges will get your Adsense Site banned

I received an email from the owners of a blog traffic exchange, reporting that some members had received warnings from Adsense regarding click fraud. The traffic exchange owners say ‘there is nothing about —- that violates the Terms of Service of Adsense (TOS), however, it does appear that Google is leaning towards changing their terms to make any traffic generation tool a violation of their terms.’
I disagree with that interpretation- Adsense TOS already bans automated clicks and this is widely known, so you use traffic exchanges at your peril if you have Adsense on your site or blog. More advice on staying on the within Adsense terms of service:

Google Display Advertising - By Invitation Only

If you are a struggling Adsense publisher, you may not have heard of Google’s AdSense for domain, Google’s advertising channel for large domain name holders. Recently, Google started a new ad network but is not telling anyone about it – the Google Display Advertising Network.
Google set up the Display Advertising Network to gain advertising form Fortune 500 companies, which buy brand recogntion advertising as part of a long term marketing campaign. The perception of Adwords advertisers is that they are small to medium enterprises buying direct response advertising. Google already dominates the text and CPC ad amrket, so display and video ads are the next logical step. Google offers display and video ads to AdSense publishers on CPC and CPM format already. However, the formation of the Display Advertising Network is a clear signal that Google really wants to push this forward. Unfortunately membership of the Google Display Advertising Network is by invitation only.
These elite selected advertisers will be offered display and video ads at a very high CPM – unlike the AdSense network, the display network is 100% CPM based. Google will not divulge the revenue split to average AdSense publishers but they are much more open with the display network. Each member can negotiate a flat CPM rate with Google. The contracts are one year long and publishers have to guarantee to provide Google a minimum amount of ad inventory each month. Publishers can serve more than the minimum amount and still receive the same CPM rate.
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Latent Semantic Indexing Can Mean Death For Adsense Sites

Latent Semantic Indexing: What Is It? The introduction of latent semantic indexing by Google means many ‘junk’ Adsense sites have failed. This article explains why quality unique content is vital for your Adsense success. Duplicate content and template pages are no longer acceptable, and are frequently de-indexed.

‘Latent semantic indexing was introduced in an attempt to improve the service offered by Google and other search engines to those using their services.

Keyword density has been the main part of search engine optimization for many years, easily understood by beginners in website design and article writing. The two major factors influencing search engine placement were the use of keywords and in-links (back links).

When Google introduced Adsense, however, it soon became apparent to entrepreneurs that there was a lot of money to be made by generating web-pages specifically designed to display Adsense ads. Thousands of dollars could be made daily by generating thousands of pages, using template-based page generation software specifically designed for the purpose. Content duplication was rife and the websites themselves were of little or no use to the visitor who was presented with nothing more than Adsense adverts.

One of the reasons, perhaps the main one, for the introduction of latent semantic indexing was to overcome this problem, and to ensure that websites were providing a useful service to those using Google’s search engine, though Google is not the only search engine using the algorithm.

Since the introduction of latent semantic indexing, many sites have been de-listed by Google as being of little use to the visitor, and for using duplicate content. A change of keyword was frequently the only difference between pages. Many internet marketers found their income slashed to almost zero overnight, and this change can often be traced back to the time that latent semantic indexing was introduced.

Latent semantic indexing was initially used in Adsense to enable adverts targeted to the theme of a webpage to appear on the page. The algorithm checks the wording on the page and determines the theme of the page. It was only later that Google applied the algorithms to search engine placement, and it is used by search engines other than Google. It involves analysis of words used in natural language, the synonyms and closely related words used when discussing the general theme of a page. It complements, rather than replaces, keyword analysis.

Since it is based on a mathematical set of rules, or algorithm, it is not perfect and can lead to results which are justifiable mathematically, but have no meaning in natural language. Google purchased a company, Applied Semantics, to develop this refinement to its search engine operation. So what is latent semantic indexing? How does it work in lay terms? Read the Full Adsense Article

Peter Nisbet

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Adsense Advice Ezine 6 February Edition


Welcome to the 6 February 2007 edition of Adsense Advice.

Flora
presents ‘The Ultimate AdSense Income Tutorial’ posted at Adsense Advice Read more »

Higher Adsense Earnings From Your Visitors

Most webmasters and bloggers are concerned with number of visitors and page views, but they rarely drill down to a key statistic: page views per visitor. Are your visitors clicking through your site and failing to stick around? Do they have any incentive to stay and admire the surroundings, reading a few pages of your great copy? When you persuade a visitor to look at two pages or more, you have doubled your page views per visit. The more pages viewed and the more ads they show, the more you will earn.
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